CANE - Coalition Against Nuclear Energy South Africa

The Editor
Cape Times

Dear Sir

Solly Moeng from DonValley Brand, Marketing and Communications, discusses the role of PR in the Nuclear Energy debate in today’s Cape Times (10 October 2007). He throws out millions and millions of questions, like some over-excited Uranium-235 nucleus.

In the interests of public mental health, I submit a quote from one of his more revealing web-spinning tales:

“As the country prepares to boost its electricity supply … key players - all mainly foreign nuclear giants - are quietly flexing their communications muscles to educate the public and, if need be, help deal with whatever sensationalist media outpourings that tend to come with anything that has to do with the word ‘nuclear’.

“DonValley is fortunate to have been awarded the contract to provide PR & Communication advisory services to one of the key players in this nuclear race …”

http://biztitbits.co.za/story.php?title=Managing_brands_that_operate_in-1

Any more questions, Solly?

Or can we turn over the page now.

–
Mike Kantey

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